These are ACM publications authored or co-authored by Jim Jansen. Links are to full text articles and are free to download.
-
research-article
Information Sharing by Viewers Via Second Screens for In-Real-Life Events
The use of second screen devices with social media facilitates conversational interaction concerning broadcast media events, creating what we refer to as the social soundtrack. In this research, we evaluate the change of the Super Bowl XLIX social ...
-
abstract
Shop Together, Search Together: Collaborative E-commerce
We present research on the development of a collaborative searching system for ecommerce shopping, based on domain specific requirements of retail shopping. We describe the design rationale for the system development and inclusion of collaborative ...
-
abstract
An Analysis of Cognitive Learning Context in MOOC Forum Messages
In this research, we analyze a large number of discussions of forum messages from three MOOC courses using a keyword taxonomy approach to identify learning processes occurring among the students. We conduct analysis on more than 100,000 forum messages ...
-
wip
A Taxonomy for Classifying Questions Asked in Social Question and Answering
The rapid advancement of Web2.0 technologies has made social networking sites, such as Facebook and twitter, important venues for individuals to seek and share information. As understanding the information needs of users is crucial for designing and ...
-
poster
Predicting potential responders in social Q&A based on non-QA features
Given the recent advancement of online social networking technologies, social question and answering has become an important venue for individuals to seek and share information. While studies have suggested the possibilities of routing questions to ...
-
poster
Linking external and internal search: investigating the site searching patterns of referred searchers
In this research, we investigate the relationship between external search on a major search engine and the subsequent internal search on an individual web site. Insights in the relationship can be a competitive advantage for websites. We use 295,271 ...
-
poster
The gender-brand effect of key phrases on user clicks in sponsored search
In this research, we analyze the relationship among (1) the numbers of clicks generated by the key-phrases users provide as queries in sponsored search, (2) the interaction between the gender orientation of those key-phrases, and (3) the occurrence of ...
-
poster
Understanding the specificity of web search queries
Understanding the specificity of Web search queries can help search systems better address the underlying needs of searchers and provide them relevant content. The goal of this work is to automatically determine the specificity of web search queries. ...
-
research-article
Factors influencing the response rate in social question and answering behavior
With the increasing growth and popularity of social networking sites, social question and answering has become a venue for individuals to seek and share information. This study evaluates eleven extrinsic factors that may influence the response rate in ...
-
research-article
Being networked and being engaged: the impact of social networking on ecommerce information behavior
Teenagers and young adults born between 1981 and 2000 are a critical demographic group economically and are one of the first demographics presented with an array of Internet social networking services just as their online habits are forming. Based on a ...
-
research-article
-
research-article
Smart marketing or bait & switch: competitors' brands as keywords in online advertising
The business models of major Internet search engines depend on online advertising, primarily in the form of search engine keyword advertising. In recent years, a controversy surrounding keyword advertising has gained notoriety worldwide, in both the ...
-
extended-abstract
Classifying web queries by topic and user intent
In this research, we investigate a methodology to classify automatically Web queries by topic and user intent. Taking a 20,000 plus Web query data set sectioned by topic, we manually classified each query using a three-level hierarchy of user intent. We ...
-
extended-abstract
Real time search user behavior
Real time search is an increasingly important area of information seeking on the Web. In this research, we analyze 1,005,296 user interactions with a real time search engine over a 190 day period. We investigate aggregate usage of the search engine, ...
-
extended-abstract
Gen X and Ys attitudes on using social media platforms for opinion sharing
In this paper, we investigate opinion sharing attitudes and behaviors of 13 - 24 year olds on social media platforms. This research utilizes data from 34,514 survey respondents from users of the social media site, myYearbook. Results show that those ...
-
research-article
Gender demographic targeting in sponsored search
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 records spanning 33 consecutive months of a search engine marketing campaign ...
-
extended-abstract
Predicting query reformulation during web searching
his paper reports results from a study in which we automatically classified the query reformulation patterns for 964,780 Web searching sessions (composed of 1,523,072 queries) in order to predict what the next query reformulation would be. We employed ...
-
extended-abstract
Micro-blogging as online word of mouth branding
In this paper, we report research results investigating micro-blogging as a form of online word of mouth branding. We analyzed 149,472 micro-blog postings containing branding comments, sentiments, and opinions. We investigated the overall structure of ...
-
extended-abstract
Influences of mood on information seeking behavior
In this study, we explored how moods influence the way people seek information. We conducted a controlled lab study to test our hypotheses drawn from affect-as-information theory. Fifty-eight participants were randomly assigned to the happy or sad ...
-
chapter
Viewing online searching within a learning paradigm
In this research, we investigate whether one can model online searching as a learning paradigm. We examined the searching characteristics of 41 participants engaged in 246 searching tasks. We classified the searching tasks according to Anderson and ...
-
chapter
Investigating the relevance of sponsored results for web ecommerce queries
Are sponsored links, the primary business model for Web search engines, providing Web consumers with relevant results? This research addresses this issue by investigating the relevance of sponsored and non-sponsored links for ecommerce queries from the ...
-
chapter
Understanding web search via a learning paradigm
Investigating whether one can view Web searching as a learning process, we examined the searching characteristics of 41 participants engaged in 246 searching tasks. We classified the searching tasks according an updated version of Bloom.s taxonomy, a ...
-
chapter
Determining the user intent of web search engine queries
Determining the user intent of Web searches is a difficult problem due to the sparse data available concerning the searcher. In this paper, we examine a method to determine the user intent underlying Web search engine queries. We qualitatively analyze ...
-
chapter
Brand awareness and the evaluation of search results
We investigate the effect of search engine brand (i.e., the identifying name or logo that distinguishes a product from its competitors) on evaluation of system performance. This research is motivated by the large amount of search traffic directed to a ...
-
article
The comparative effectiveness of sponsored and nonsponsored links for Web e-commerce queries
The predominant business model for Web search engines is sponsored search, which generates billions in yearly revenue. But are sponsored links providing online consumers with relevant choices for products and services? We address this and related issues ...
-
chapter
The effect of brand awareness on the evaluation of search engine results
In this paper we investigate the effect of search engine brand (i.e., identifying name that distinguishes a product from its competitors) on evaluation of system performance. Our research is motivated by the large amount of search traffic directed to ...
-
article
Automated gathering of Web information: An in-depth examination of agents interacting with search engines
The Web has become a worldwide repository of information which individuals, companies, and organizations utilize to solve or address various information problems. Many of these Web users utilize automated agents to gather this information for them. Some ...
-
chapter
Automated evaluation of search engine performance via implicit user feedback
Measuring the information retrieval effectiveness of Web search engines can be expensive if human relevance judgments are required to evaluate search results. Using implicit user feedback for search engine evaluation provides a cost and time effective ...
-
chapter
An analysis of multimedia searching on AltaVista
Web searching is a significant activity for many people seeking multimedia information. Major Web search engines, such as Alta Vista, are essential tools in the quest to locate relevant online information. As such, it is important that we understand how ...
-
article
Coverage, relevance, and ranking: The impact of query operators on Web search engine results
Research has reported that about 10% of Web searchers utilize advanced query operators, with the other 90% using extremely simple queries. It is often assumed that the use of query operators, such as Boolean operators and phrase searching, improves the ...
-
chapter
The impact of automated assistance on the information retrieval process
Advanced information retrieval systems providing automated assistance offer the opportunity to greatly enhance the effectiveness of the information retrieval process. One issue in designing such systems is determining the effect that the automated ...
-
article
U.S. versus European web searching trends
As the Web is becoming a worldwide phenomenon we need to understand what searching trends are emerging across different global regions. Are there regional differences in Web searching? What are the differences between searching by the United States ...
-
chapter
Digital video in education
Digital Video is an exciting new medium with the potential to revolutionize the way organizations train their employees. However, there are questions that must be answered. How practical is video? What is the demand? What is the best use of video? In ...
-
article
Real life information retrieval: a study of user queries on the Web
We analyzed transaction logs of a set of 51,473 queries posed by 18,113 users of Excite, a major Internet search service. We provide data on: (i) queries --- the number of search terms, and the use of logic and modifiers, (ii) sessions --- changes in ...
-
article
Web search research, web searching research, search engines research, information retrieval research, information searching research, information searching and retrieval research, ecommerce research, sponsored search research, online marketing research, online advertising research, online branding research, Google AdWords research, PPC research, Pay-per-click research, keyword advertising research, second screens research, cross screens research, dual screens research, customer segmentation research, audience segmentation research, user segment research, persona research, personas research, persona profiles research, information science research, library research, web analytics research, digital analytics research